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DIGITAL DESH DRIVE 2 .0
  DD 2.0 Report
  • 3800 km
    total distance
    travelled
  • 18 days
    travel time
  • 8
    cities covered
  • 7
    villages/towns
    covered
  • 40+
    stories collected
EXPLORING ‘INSIDE THE
INTERNET OF INDIA’.

AN ANTI-SURVEY BY
@NOWFLOATS.
We used to be a nation of storytellers, rich in oral traditions and respectful of our written texts. Then came the internet. India in the age of globalization grew in leaps and bounds- the buzz of technology took us to great heights and into the depths of our smartphones. Today, as each pair of eyes are transfixed to their phone screens, a storyteller disappears.
Digital Desh Drive (an initiative of NowFloats, and powered by Google India) aims to unravel exactly how the Tier 2, 3 and even 4 cities are using technology in their everyday life. This is an anti-survey of sorts because it is our quest to document the real stories behind those numbers- the stories that need to be told.
PARTICIPANTS
Ishaan Gupta
Chief Executive Officer- Digital Desh
Aakanksha Singh
Data Analyst- Digital Desh
Jasminder Gulati
Co-Founder & Chief Traffic Officer,
NowFloats
Udit Bahri
Sound and Production
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